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SALIM
العربية

Selected Work

Work that changes how businesses operate.

Four engagements that show the full range — from retail transformation and multi-branch operations to Saudi commerce and AI products. Each one runs from strategy through design to shipped software.

01Retail Digital Transformation

Libsi Markah

From zero online presence to a complete digital commerce operation.

Impact
10× sales growth
Role
Digital Transformation & Product Design
Disciplines
Digital transformation · Product strategy · Customer experience · Design systems
Case Study
02Digital Transformation · Multi-location Business

Awal & Tali

Owning the systems a 10-branch restaurant network used to rent.

Impact
2× sales · 5× lower cost
Role
Product Design & Build
Disciplines
Digital strategy · Product management · Business workflows · Customer experience
Case Study
03Commerce Platform Expertise

Salla Commerce

Designing commerce experiences built for the Saudi market.

Role
Product Design & Theme/App Development
Disciplines
Salla theme development · Salla app development · Arabic-first UX · RTL design
Case Study
04AI Product Design & Engineering

Consent · AI Products

Turning AI capabilities into useful business products.

Role
Founder · Product, Design & Engineering
Disciplines
AI product strategy · Product design · AI-assisted engineering · Human-in-the-loop systems
Case Study

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